For nonprofits, reaching audiences through connected is often out of reach. They have limited resources, a lack of control over audience targeting, and it’s hard to effectively measure impact. But ...

Samsung Ads, the advanced advertising division of Samsung Electronics, has announced the expansion of its interactive advertising suite, Creative Canvas, with t ...

Are walled gardens breaking down and being replaced by interconnected clean rooms? Samsung Ads built a new integration with Amazon Publisher Cloud (APC), which is a clean room solution within the ...

NEW YORK—Samsung Ads has announced that its interactive ad format Samsung GameBreaks is now available programmatically, giving buyers access to fully customizable, co-branded interactive games within ...

Samsung Ads will provide marketers with direct programmatic access to its premium Samsung TV Plus ad inventory through Amazon DSP. The integration is already launched in the United States and Canada ...

Video advertising content appearing on Samsung’s smart TV operating system and the Amazon Prime Video streamer were in a virtual dead heat in 2024 when it comes to reach of smart TV U.S. households ...

Samsung Ads, the advertising division of Samsung Electronics, has announced the programmatic expansion of its interactive ad format Samsung GameBreaks. Advertisers can now activate GameBreaks ...

Anyone turning on a Samsung TV will now see more ads. The manufacturer has introduced a new ad format that appears directly on the home screen of Smart TVs with the Tizen operating system. According ...