Move aside Mercedes and BMW. Audi has a shiny new high-performance contender straddling the compact to mid-sized segments, ...
One year on, Martin Bayer – managing director of Audi Singapore – tells us how far Audi’s experiential brand centre has come ...
The campaign, developed by iris Singapore, has diverted away from the firm’s conventional strategy, this time opting to integrate ATL, BTL, OOH advertising and online viral executions. A primary ...
The German carmaker has been working with the WPP firm as its agency-of-record for the past 12 months. A statement from Sharon Tng, PR and communications manager for Audi, read: “It is our company ...
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